Style Guide - Green Bay Packaging

Cover Block with Page Title

Color Palette

Black
#000000

White
#FFFFFF

Primary Color
#006548

Green
#789D4A

Text Gray
#505050

SILVER
#97999B

Dark Gray Background
#D0D3D4

Light Gray Background
#F8F8F8

MEDIUM LIGHT GRAY BACKGROUND
#ECECEC

BROWN
#63513D

BLUE 1
#009CBD

BLUE 2
#315470

Button Styles

Fill:

Outline:

Reverse:

Reverse Outline:

Arrow Button:

Arrow Link. This is a paragraph style. The color is added by the Color > Text Block Setting:

Media & Text Block

Columns block setting should be style “Live Area, No Margin.” Media & Text block setting are usually 66% width for media. Background and Text colors are managed in the Media & Text block settings. Block Style should be “Standard Aspect Ratio”. Image should be 736×552.

Video block

The In-Store Innovation Division specializes in producing creative, innovative POP displays. We are one of the nation’s largest full-service manufacturers of graphic packaging, temporary and semi-permanent retail displays. Our solutions are sure to wow your customers! 

Working at Green Bay Packaging

Icon Columns

Some Icon Sections have a title bar above them. You can delete it if you don’t need it.

Icon Columns Blocks should have the “Icon Columns” style selected in the block settings. This will add the rule between the columns, and push the bottom link to the bottom of the column.

Icon images are added using a custom content type called Icons. When you create an icon SVG file, the artboard should be the height and width of the inner part of the circle around the icon. The icon should be black, and not use clipping paths. Copy & paste the icon code into the new Icon post.

To place an icon on the page, use the Legos “Envano SVG Icon” block. If an icon has a link it will automatically add a circle around it and change on hover. Don’t forget the set the hover color. Icons without links do not have the circle or hover effect. Also make sure the icon margins are set to 0.

The links at the bottom of the icon columns are paragraphs with the “Arrow Link” style selected in the block editor. In most cases the paragraph should start with “Learn more: ” The part of the paragraph with the link will be automatically styled.

Icon Title

Icon Column

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque dictum auctor augue, non condimentum ligula. Phasellus molestie vestibulum dapibus.

Icon Column

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque dictum auctor augue, non condimentum ligula. Phasellus molestie vestibulum dapibus.

Icon Column

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque dictum auctor augue, non condimentum ligula. Phasellus molestie vestibulum dapibus.

Icons With Hovers

CORRUGATED
PACKAGING

Green Bay Packaging leads the industry with sustainable corrugated packaging solutions that protect products and reduce environmental impact.

IN-STORE
DISPLAYS

We create captivating displays, both permanent and semi-permanent, that blend creativity with cost-effective engineering for maximum brand impact.

PAPER MILL
OPERATIONS

Green Bay Packaging is a leader in sustainable manufacturing, utilizing our Balanced Mill System, which operates both a recycled and virgin fiber paper mill.

FIBER
RESOURCES

The Fiber Resource Division manages 450,000 acres of timberlands in Arkansas, supplying virgin fiber chips and logs to GBP divisions.

FOLDING
CARTONS

Our Folding Carton Division produces packaging that protects your product, enhances filling speeds, and stands out on retail shelves.

COATED LABEL
PRODUCTS

Our eight Coated Product Divisions provide high-quality paper and film pressure-sensitive label stock.

GBP Slider

Slider With Image, Quote & Text

Dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green
Quotes Colors: #00543a
Name
Title
Light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue
Quotes Color: #008fb6
Name
Title
Light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown
Quotes Colors: #756861
Name
Title
Dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue
Quotes Colors: #284761
Name
Title
Light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green
Quotes Colors: #6f9443
Name
Title

Image width for 50/50 sliders is a max of 461px
Image height for for 50/50 sliders is a max of 480px
Set min-height on ‘row’ to make all slides the same height

Found on these pages:
https://gbp.com/locations/twin-town/
https://gbp.com/locations/wausau/
https://gbp.com/locations/el-paso/
https://gbp.com/locations/chicago/
https://gbp.com/locations/de-pere/
https://gbp.com/locations/grand-traverse-container/
https://gbp.com/locations/tulsa/

Slider With Quote & Text

Dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green
Light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue
Light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown
Dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue
Light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green

Slider With Image & Text

Dark Green

Dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green dark green

Light Blue

Light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue light blue

Light Brown

Light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown light brown

Dark Blue

Dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue dark blue

Light Green

Light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green light green

Careers Slider

Green Bay Packaging | Smart Partners ... Smarter Solutions
“Throughout my career, GBP has invested in me and my professional growth. Green Bay Packaging is a destination workplace because it recognizes the importance of investing in its employees.”
– Ramon, IT Project Manager – 27 years
GBP employee.
Green Bay Packaging | Smart Partners ... Smarter Solutions
There are many reasons I enjoy working at GBP, but the one I always come back to is community. There is trust in our ability to rely on one another & work toward a common goal for the customer.
– Becky, Customer Service – 8 years
Green Bay Packaging | Smart Partners ... Smarter Solutions
“I work for a company that values safety and teamwork which I appreciate. GBP is a good company; I know because I have worked here for 44 years.”
– Charlotte, Planermill Trimmer Operator – 44 years
Green Bay Packaging | Smart Partners ... Smarter Solutions
Green Bay Packaging values hard work and gives opportunities for advancement. It has been the best company I have ever worked for during my career.
– Daniel, Manufacturing Technician – 9 years

Found on these pages:
https://gbp.com/careers/

Corrugated Capabilities

We offer a variety of flutes to support custom projects using our in-house corrugator. Our team of experienced packaging engineers will collaborate with you to choose and design the best possible packaging based on your specific needs.

B Flute: Provides excellent crush resistance and protects lightweight items while offering better printability and cost savings over C Flute. 

C Flute: Offers strong stacking strength and excellent crush resistance while maintaining high-quality printability. 

E Flute: Perfect for retail packaging and displays, offering a fantastic print surface. 

Double Wall: The combination of two materials used for the boxes makes them studier, perfect for long-distance shipping and heavy products. 

Full-Width Container

A full-width container is a Gutenberg Columns Block set to Default style. It has 15 pixel inside padding. It has one column block and can be set to style “Live Area” which is 1112px wide, or Default, which is full width. If “Default” is selected you manually set the width using the column width settings in the block editor.

GBP SUBTA Partner

Proud SUBTA Partner

GBP is a proud Partner of SUBTA (Subscription Trade Association). SUBTA promotes a community of E-commerce companies with a high level of ethics and performance standards like Green Bay Packaging that offer subscription-based packaging and services to help shape the subscription industry.

Meet Our Team

Wausau is strategically located to serve our customers throughout
Northern, Central, and Southern Wisconsin, along with Northern Illinois. 
(715) 843-9185

Ben Johnson

Sales Manager

(715) 660-1587

Travis Kersten

Business Development
Representative

(715) 845-4201

Logan Blair

Sales Representative

Peter Baumann

Executive Sales
Consultant

Wausau, Rice Lake, Whittenberg, Rhinelander, Antigo
(715) 845-4201

Jeff Leopold

Packaging Solutions
Representative

Beloit, Madison, Whitewater, Monroe
(608) 346-6434

Ryan Aulenbacher

Sales Representative

Waupaca, Wautoma, Beaver Dam, Richland Center
(715) 573-7933

Scot Bredl

Sales Representative

Global “Reusable template” Blocks

Green Bay Packaging is first in the world Net Zero Water validated through UL for the production of our sheets in the Green Bay Paper Mill.

Innovators In Sustainable Packaging

Green Bay Packaging has led environmental innovation in manufacturing since 1933. Our heritage is infused with sustainable manufacturing and business practices to deliver world-class products that meet or exceed our customers’ and the industry’s environmental goals.

gbp-locations-icon-white

Packaging Manufacturers Near You

Speed to market is achieved through our plants across the United States. Find a location near you to start your next project today!

Green Bay Packaging | Smart Partners ... Smarter Solutions

Legacy of Papermaking

Green Bay Packaging | Smart Partners ... Smarter Solutions

Legacy of Papermaking

Heading W/ Line

Environmental Policies and Principles